South Asian Engagement Foundation’s animated display at World Trade Center

An animated image of Indian Yoga was displayed on One World Trade Center in New York on September 24, 25 and 26 from 7 p.m. to 2 a.m. organized by the South Asian Engagement Foundation. Photo: Courtesy South Asian Engagement Foundation

The South Asian Engagement Foundation participated in celebrating the 75th year of India’s independence by arranging a display of animated images of Indian culture, tradition and contribution on One World Trade Center building in New York from September 24 through September 26 between 7 pm and 2 am daily.

The animated images the Foundation has selected are in three different categories: the pride of every Indian – the Indian national flag, Ayurveda and spirituality, and strong adherence to completing higher education. The images ran non-stop from 7 in the evening to 2 in the morning of the next day. The 3-day display coincided with the United Nations General Assembly.

The display aimed to convey the importance of help provided to Americans by the ancient Indian science of Ayurveda which has helped destress with herbs like Ashwagandha and build stamina and provide protection with herbs like turmeric during the pandemic. It also aimed to emphasize the important help provided with the Indian Yoga system.

The animated images also conveyed how Education has been important for Indian Americans leading to create a strong base of accomplished doctors, scientists, technocrats, entrepreneurs and young scholars with a passion to contribute to the American life.

The display was best viewed from Versey Street between West Street and North End Way and  attracted a large number of people, with some specifically coming to see the display, some just  passing by, and some taking videos and pictures of the fascinating displays.

The South Asian Engagement Foundation is a 501 C 3 non-profit organization with a mission to showcase Indian culture, heritage and contribution through content driven experiences & opportunities in large formats.



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