Indian American entrepreneur Azim Makanojiya of pleads guilty to price-fixing conspiracy

Azim Makanojiya

NEW YORK – A high flying Indian American entrepreneur, Azim Makanojiya, who was born in Mumbai and grew up in Houston, Texas, and who founded the e-commerce company at the age of 19 – which went on to emerge as the largest online seller of silicone wrist bands in the US – is headed for prison, after he and his company’s top executives agreed to plead guilty to conspiring to fix prices for customized promotional products sold online.

Zaappaaz Inc. (d/b/a WB Promotions Inc., and and its president Azim Makanojiya agreed to plead guilty to a one-count criminal violation of the Sherman Act, according to the Justice Department.

Acting Assistant Attorney General Andrew Finch of the Department of Justice’s Antitrust Division, Acting U.S. Attorney Abe Martinez and Special Agent in Charge Perrye K. Turner of the FBI’s Houston Field Division made the announcement, on August 7.

According to the felony charges filed today in the U.S. District Court for the Southern District of Texas in Houston, the conspirators attended meetings and communicated in person and online.

The investigation has revealed that the conspirators used social media platforms and encrypted messaging applications, such as Facebook, Skype and Whatsapp, to reach and implement their illegal agreements.

Specifically, the defendants and their co-conspirators agreed, from as early as 2014 until June 2016, to fix the prices of customized promotional products sold online, including wristbands and lanyards. In addition to agreeing to plead guilty, Zaappaaz has agreed to pay a $1.9 million criminal fine.

“As today’s charges show, criminals cannot evade detection by conspiring online and using encrypted messaging,” said Acting Assistant Attorney General Andrew Finch. “In addition, today’s charges are a clear sign of the Division’s commitment to uncovering and prosecuting collusion that affects internet sales. American consumers have the right to a marketplace free of unlawful collusion, whether they are shopping at retail stores or online.”

“Schemes like the defendants’ cause financial harm to consumers who purchase goods and services and to businesses who sell goods and services in compliance with the laws of the United States,” said Acting U.S. Attorney Abe Martinez. “The United States will continue to investigate and prosecute individuals and businesses who seek to gain an illegal advantage.”

Makanojiya is charged with price fixing in violation of the Sherman Act which carries a maximum sentence of 10 years in federal prison and a maximum fine of $1 million for individuals. The maximum fine for an individual may be increased to twice the gain derived from the crime or twice the loss suffered by the victims of the crime if either of those amounts is greater than the statutory maximum fine.

Both defendants have agreed to cooperate with the Antitrust Division’s ongoing investigation. The plea agreements are subject to court approval.

Makanojiya founded when he was a full-time student attending the University of Houston and was also financially supporting his family. After just one year in business, pulled in over $6.9 million.

Makanojiya got the idea for his e-commerce company after attending a trade show in China, and realized that there was a huge market to customize the product, for consumers in the US.

In 2011, was inducted into the prestigious elite inc 500 companies, coming in at number 31 and was rated as one of Houston’s fastest growing technology companies.



  1. Azim you’re a liar! The official government site US Department of Justice is not fake. You have plead guilty in the US vs Azim case. Your family and you show off a multi million house, wear fashionable clothes (still don’t know how to dress though), drive these luxurious cars and try to help people even with bad habits to gain publicity and attention. Do not give haram dasond to the Imam of our Time or help people good or that do haram. Everyone in the community knows you bought the million dollar house, living lavish lifestyle and investing new businesses by acting like an ethical businessman with that illegal gambling cash your father and family made. Please go back to school and get educated. Don’t hurt our Imam with unethical practices. Our faith teaches us to be ethical and faithful. That’s why imam when giving his speech at the deedar was worried inside. He wanted us to be a good example to other people and help them in a good way. Imam never guided us to enter USA but now that we are here we need to use Our education, resources and skills to help the less fortunate. That haram money leads no where. I’m sorry for your educated wife who has a criminal as her main support and calls you as her husband. So many like you that go to Jamat Khana to brag and show off. When your wife lost her life after her father died, you came in her life and she thought she found the one but you’re not right for her. You brainwashed an educated women. All I can say is stop all this for our Imam. Imam has provided us all these educational facilities and resources so use them and stop all this bullshit.

  2. I’ve seen many like you especially from this muman jamat that will never accept the truth. Just remember laws and technology never lies. Just wait for your day of judgement when Allah will get you. You don’t follow the Imam’s farmans now then you’ll never get the access to the gate of heaven.


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